Broadcasting

Send announcements, alerts, service updates

What is WhatsApp Broadcasting?

The basicsWhat is WhatsApp broadcasting?Broadcasting means sending one approved WhatsApp template message to a large group of contacts as a single campaign that you can track. Thin ...

Availability and access

Broadcasting lets you send one approved WhatsApp template message to a large audience as a single, tracked campaign: announcements, alerts and service updates.Who can use Broadcast ...

Before you start

A campaign needs three things: an active WhatsApp channel, an approved template, and contacts who can be reached on WhatsApp.ChannelBroadcasting is WhatsApp only. It works on Whats ...

Creating a campaign

Everything happens on one page. While you fill it in, a phone-style preview shows the message your recipients will get.Name and description. The name identifies the campaign in the ...

Audience

A campaign reaches at most 15,000 recipients, counted after duplicates are merged. A bigger audience is refused, never cut short, so split it over several campaigns. You can mix co ...

Campaign lifecycle

A campaign has eight statuses. The status filter in the overview uses the same names.StatusMeaningWhat you can doReadySaved, no send time. Never starts by itself.Edit, Send now, Ca ...

Results

Each rate is measured against the step before it. Delivery is a share of sent, read is a share of delivered. Failed messages are never counted as sent. Numbers update live while th ...

Replies, the inbox and opt-out

Campaign messages stay out of your agents' working queues until a recipient replies. When someone replies, the conversation opens in the inbox as normal, with the campaign message ...

Limits and safeguards

Sending is paced at 20 messages per second per channel, and only one campaign sends on a channel at a time. Both rules protect your WhatsApp number. Campaigns run on their own capa ...

Troubleshooting and FAQ

A paused, waiting or failed campaign always shows its reason in an alert at the top of the campaign page. Check that first.If you see…Likely causeWhat to doI don't see Broadcasting ...